| 000 | 00628nam a2200229Ia 4500 | ||
|---|---|---|---|
| 001 | M15109 | ||
| 005 | 20250219143953.0 | ||
| 008 | 250219s9999 xx 000 0 und d | ||
| 020 | _a9780749442125 | ||
| 100 | _a"Ind, Nicholas (ed)" | ||
| 245 | 0 | _aBeyond branding : how the new values of transparency and integrity are changing the world of brands | |
| 250 | _a0 | ||
| 260 | _aNew Delhi | ||
| 260 | _bKogan Page | ||
| 260 | _c2008 | ||
| 300 | _a"xviii,236p. : ill. ;23cm." | ||
| 500 | _aincludes index | ||
| 650 | _aBrand name products | ||
| 650 | _aBusiness choice | ||
| 650 | _aProduct management | ||
| 942 | _cBK | ||
| 999 |
_c15315 _d15315 |
||