000 00562nam a2200229Ia 4500
001 M15445
005 20250219144000.0
008 250219s9999 xx 000 0 und d
020 _a9780749466763
100 _a"McDonald, Malcolm"
245 0 _aComplete marketer
245 0 _b60 essential concepts for marketing excellence
250 _a0
260 _aNew Delhi
260 _bKogan Page
260 _c2013
300 _a"xiii,322p. : ill. ;23cm."
500 _aincludes index
650 _aMarketing
700 _a"Meldrum, Mike"
942 _cBK
999 _c15627
_d15627