000 00598nam a2200241Ia 4500
001 M15587
005 20250219144002.0
008 250219s9999 xx 000 0 und d
020 _a9780071078108
100 _a"Kapoor, Ramneek"
245 0 _aConsumer behaviour
245 0 _btext and cases
250 _a0
260 _aNew Delhi
260 _bTata McGraw Hill
260 _cc2012
300 _a"xvii,426p. : ill. ;23cm."
500 _aincludes index
650 _aConsumer behavior
650 _aConsumer behavior - Case studies
700 _a"Madichie, Nnamdi O"
942 _cBK
999 _c15762
_d15762