000 00716nmm a2200217Ia 4500
001 EBK24702
005 20250328162714.0
008 250328s9999 xx 000 0 und d
020 _a9783319455969
100 _aMaximilian Stieler
245 0 _aCreating Marketing Magic and Innovative Future Marketing Trends
250 _a1st ed. 2017
260 _bSpringer
260 _c2017
490 _aDevelopments in Marketing Science: Proceedings of the Academy of Marketing Science
650 _aBusiness and Management
650 _aCustomer Relationship Management
856 _3Click here to access online
856 _uhttps://link.springer.com/openurl?genre=book&isbn=978-3-319-45596-9
942 _cEBK
999 _c172707
_d172707