000 | 00677nmm a2200241Ia 4500 | ||
---|---|---|---|
001 | EBK25451 | ||
005 | 20250328162731.0 | ||
008 | 250328s9999 xx 000 0 und d | ||
020 | _a9783658105587 | ||
100 | _aPeeter Verlegh | ||
245 | 0 | _aAdvances in Advertising Research (Vol. VI) | |
250 | _a1st ed. 2016 | ||
260 | _bSpringer | ||
260 | _c2016 | ||
490 | _aEuropean Advertising Academy | ||
650 | _aBusiness and Management | ||
650 | _aMarketing | ||
700 | _a Hilde Voorveld | ||
700 | _a Martin Eisend | ||
856 | _3Click here to access online | ||
856 | _uhttps://link.springer.com/openurl?genre=book&isbn=978-3-658-10558-7 | ||
942 | _cEBK | ||
999 |
_c173456 _d173456 |