| 000 | 00576nmm a2200205Ia 4500 | ||
|---|---|---|---|
| 001 | EBK25530 | ||
| 005 | 20250328162733.0 | ||
| 008 | 250328s9999 xx 000 0 und d | ||
| 020 | _a9783658158897 | ||
| 100 | _aWolfgang Weitzl | ||
| 245 | 0 | _aMeasuring Electronic Word-of-Mouth Effectiveness | |
| 250 | _a1st ed. 2017 | ||
| 260 | _bSpringer | ||
| 260 | _c2017 | ||
| 650 | _aBusiness and Management | ||
| 650 | _aMarketing | ||
| 856 | _3Click here to access online | ||
| 856 | _uhttps://link.springer.com/openurl?genre=book&isbn=978-3-658-15889-7 | ||
| 942 | _cEBK | ||
| 999 |
_c173535 _d173535 |
||