| 000 | 00721nmm a2200217Ia 4500 | ||
|---|---|---|---|
| 001 | EBK26253 | ||
| 005 | 20250328162750.0 | ||
| 008 | 250328s9999 xx 000 0 und d | ||
| 020 | _a9783319500089 | ||
| 100 | _aColin L Campbell | ||
| 245 | 4 | _aThe Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World | |
| 250 | _a1st ed. 2017 | ||
| 260 | _bSpringer | ||
| 260 | _c2017 | ||
| 490 | _aDevelopments in Marketing Science: Proceedings of the Academy of Marketing Science | ||
| 650 | _aBusiness and Management | ||
| 650 | _aConsumer Behavior | ||
| 856 | _3Click here to access online | ||
| 856 | _uhttps://link.springer.com/openurl?genre=book&isbn=978-3-319-50008-9 | ||
| 942 | _cEBK | ||
| 999 |
_c174258 _d174258 |
||