000 00545nmm a2200205Ia 4500
001 EBK27307
005 20250328165155.0
008 250328s9999 xx 000 0 und d
020 _a9783030249335
100 _a Rajagopal
245 0 _aCompetitive Branding Strategies
250 _a2019
260 _bspringer
260 _c2019
650 _aBranding
650 _aBusiness and Management
856 _3Click here to access online
856 _uhttps://link.springer.com/openurl?genre=book&isbn=978-3-030-24933-5
942 _cEBK
999 _c175312
_d175312