000 00681nmm a2200217Ia 4500
001 EBK28579
005 20250328165225.0
008 250328s9999 xx 000 0 und d
020 _a9783658380502
100 _aCarolina Sinning
245 0 _aInternational Strategic Management of Brands and Online Firms
250 _a1st ed. 2022
260 _bspringer
260 _c2022
490 _aHandel und Internationales Marketing Retailing and International Marketing
650 _aBusiness and Management
650 _aMarketing
856 _3Click here to access online
856 _uhttps://link.springer.com/openurl?genre=book&isbn=978-3-658-38050-2
942 _cEBK
999 _c176584
_d176584