| 000 | 00564nmm a2200205Ia 4500 | ||
|---|---|---|---|
| 001 | EBK28845 | ||
| 005 | 20250328165232.0 | ||
| 008 | 250328s9999 xx 000 0 und d | ||
| 020 | _a9783031149610 | ||
| 100 | _aCheng Lu Wang | ||
| 245 | 4 | _aThe Palgrave Handbook of Interactive Marketing | |
| 250 | _a2023 | ||
| 260 | _bspringer | ||
| 260 | _c2023 | ||
| 650 | _aBusiness and Management | ||
| 650 | _aMarketing | ||
| 856 | _3Click here to access online | ||
| 856 | _uhttps://link.springer.com/openurl?genre=book&isbn=978-3-031-14961-0 | ||
| 942 | _cEBK | ||
| 999 |
_c176850 _d176850 |
||