| 000 | 00749nmm a2200229Ia 4500 | ||
|---|---|---|---|
| 001 | EBK28906 | ||
| 005 | 20250328165233.0 | ||
| 008 | 250328s9999 xx 000 0 und d | ||
| 020 | _a9783031246876 | ||
| 100 | _aBruna Jochims | ||
| 245 | 0 | _aOptimistic Marketing in Challenging Times: Serving EverShifting Customer Needs | |
| 250 | _a2023 | ||
| 260 | _bspringer | ||
| 260 | _c2023 | ||
| 490 | _aDevelopments in Marketing Science: Proceedings of the Academy of Marketing Science | ||
| 650 | _aBusiness and Management | ||
| 650 | _aCustomer Relationship Management | ||
| 700 | _a Juliann Allen | ||
| 856 | _3Click here to access online | ||
| 856 | _uhttps://link.springer.com/openurl?genre=book&isbn=978-3-031-24687-6 | ||
| 942 | _cEBK | ||
| 999 |
_c176911 _d176911 |
||