000 | 00556nam a2200229Ia 4500 | ||
---|---|---|---|
001 | M1741 | ||
005 | 20250218201628.0 | ||
008 | 250218s9999 xx 000 0 und d | ||
020 | _a8120307909 | ||
100 | _a"Aaker, David A" | ||
245 | 0 | _aAdvertising management | |
250 | _a4 | ||
260 | _aNew Delhi | ||
260 | _bPrentice Hall Of India | ||
260 | _cc1992 | ||
300 | _a"xiii,593p. : ill. ;23.5cm." | ||
500 | _aincludes index | ||
650 | _aAdvertising--Management | ||
700 | _a"Batra, Rajeev" | ||
700 | _a"Myers, John G" | ||
942 | _cBK | ||
999 |
_c2513 _d2513 |