| 000 | 00577nam a2200229Ia 4500 | ||
|---|---|---|---|
| 001 | M2373 | ||
| 005 | 20250218201640.0 | ||
| 008 | 250218s9999 xx 000 0 und d | ||
| 020 | _a0333637232 | ||
| 100 | _a"McDonald, Malcolm" | ||
| 245 | 0 | _aMarket segmentation | |
| 245 | 2 | _ba step by step approch to creating profitable market segment | |
| 250 | _a1 | ||
| 260 | _aLondon | ||
| 260 | _bMacmillan | ||
| 260 | _c1995 | ||
| 300 | _a"viii, 271p. : ill. ;22cm" | ||
| 500 | _aIncludes index | ||
| 650 | _aMarketing management | ||
| 700 | _a"Ian, Dunbar" | ||
| 942 | _cBK | ||
| 999 |
_c3073 _d3073 |
||