000 00493nam a2200217Ia 4500
001 M2387
005 20250218201641.0
008 250218s9999 xx 000 0 und d
020 _a0814478085
100 _a"McKay, Edward S"
245 0 _aMarketing mystique
250 _a1
260 _aNew York
260 _bAmacom
260 _cc1994
300 _a"vii, 184p. : ill. ;23cm."
500 _aIncludes index
650 _aMarketing
650 _aMarketing management
942 _cBK
999 _c3087
_d3087