000 | 00541nam a2200229Ia 4500 | ||
---|---|---|---|
001 | M2558 | ||
005 | 20250218201644.0 | ||
008 | 250218s9999 xx 000 0 und d | ||
020 | _a0256139040 | ||
100 | _a"Peter, Paul J" | ||
245 | 0 | _aConsumer behavior and marketing strategy | |
250 | _a4 | ||
260 | _aChicago | ||
260 | _bIrwin | ||
260 | _c1996 | ||
300 | _a"xxvii,738p. : ill. ;24cm." | ||
500 | _aincludes index | ||
650 | _aConsumer behavior | ||
650 | _aMarketing | ||
700 | _a"Olsan, Jerry C" | ||
942 | _cBK | ||
999 |
_c3244 _d3244 |