| 000 | 00540nam a2200229Ia 4500 | ||
|---|---|---|---|
| 001 | M3327 | ||
| 005 | 20250218201658.0 | ||
| 008 | 250218s9999 xx 000 0 und d | ||
| 020 | _a0256189684 | ||
| 100 | _a"Berkowitz, Eric N" | ||
| 245 | 0 | _aMarketing | |
| 250 | _a5 | ||
| 260 | _aBoston | ||
| 260 | _bMcgraw Hill / Irwin | ||
| 260 | _c1997 | ||
| 300 | _a"xxxii,736p. : ill. ;28cm." | ||
| 500 | _aincludes index | ||
| 650 | _aMarketing management | ||
| 700 | _a"Hartley, Steven W" | ||
| 700 | _a"Kerin, Roger A" | ||
| 942 | _cBK | ||
| 999 |
_c3896 _d3896 |
||