000 00588nam a2200229Ia 4500
001 M4117
005 20250219100406.0
008 250219s9999 xx 000 0 und d
020 _a749427027
100 _a"Morse, Stephen"
245 0 _aSuccessful product management
245 2 _ba guide to strategy planning and development
250 _a2
260 _aLondon
260 _bKogan Page
260 _c1998
300 _a150p. :ill. ;23cm.
490 _aMarketing in action series
500 _aincludes bibliography and index
650 _aProduct management
942 _cBK
999 _c4671
_d4671