000 | 00702nam a2200277Ia 4500 | ||
---|---|---|---|
001 | 31154 | ||
005 | 20250221152851.0 | ||
008 | 250214s9999||||xx |||||||||||||| ||und|| | ||
020 | _a812290176X | ||
100 | _aWarner, Charles | ||
245 | 0 | _aMedia selling | |
245 | 0 | _bbroadcat, cable, print, and interactive | |
250 | _a3 | ||
260 | _aNew Delhi | ||
260 | _bSurjeet | ||
260 | _c2004 | ||
300 | _axiii, 598p. | ||
650 | _aAdvertising | ||
650 | _aEmotional intelligence and skills | ||
650 | _aMarketing/media ecology | ||
650 | _aMedia research | ||
650 | _aMedia selling(Broadcast, cable, print) | ||
650 | _aSales ethics | ||
700 | _aBuchman, Joseph | ||
942 | _cBK | ||
999 |
_c46975 _d46975 |