| 000 | 00642nam a2200241Ia 4500 | ||
|---|---|---|---|
| 001 | M4150 | ||
| 005 | 20250219100407.0 | ||
| 008 | 250219s9999 xx 000 0 und d | ||
| 020 | _a201539721 | ||
| 100 | _a"Buzzell, Robert D" | ||
| 245 | 0 | _aGlobal marketing management | |
| 245 | 0 | _bcases and readings | |
| 250 | _a3 | ||
| 260 | _aMassachusetts | ||
| 260 | _bAddison Wesley | ||
| 260 | _cc1995 | ||
| 300 | _a"x,686p. : ill. ;23cm." | ||
| 650 | _aExport marketing--Management--Case studies | ||
| 650 | _aInternational marketing--Case studies | ||
| 700 | _a"Bartlett, Christopher A" | ||
| 700 | _a"Quelch, John A" | ||
| 942 | _cBK | ||
| 999 |
_c4701 _d4701 |
||