| 000 | 00656nam a2200241Ia 4500 | ||
|---|---|---|---|
| 001 | M4278 | ||
| 005 | 20250219100409.0 | ||
| 008 | 250219s9999 xx 000 0 und d | ||
| 020 | _a71154124 | ||
| 100 | _a"Oliver, Richard L" | ||
| 245 | 0 | _aSatisfaction : a behavioral perspective on the consumer | |
| 250 | _a1 | ||
| 260 | _aNew York | ||
| 260 | _bMcgraw Hill | ||
| 260 | _cc1997 | ||
| 300 | _a"xvi,432p. : ill. ;23.5cm." | ||
| 490 | _aMcgraw Hill Series In Marketing & Advertising | ||
| 500 | _aincludes index | ||
| 650 | _aConsumer satisfaction--Evaluation | ||
| 650 | _aCustomer loyalty | ||
| 650 | _aCustomer satisfaction | ||
| 942 | _cBK | ||
| 999 |
_c4820 _d4820 |
||