| 000 | 00594nam a2200217Ia 4500 | ||
|---|---|---|---|
| 001 | M4304 | ||
| 005 | 20250219100410.0 | ||
| 008 | 250219s9999 xx 000 0 und d | ||
| 020 | _a471984574 | ||
| 100 | _a"Nilson, Torsten H" | ||
| 245 | 0 | _aCompetitive branding | |
| 245 | 0 | _bwinning in the market place with value-added brands | |
| 260 | _aChichester | ||
| 260 | _bJohn Wiley | ||
| 260 | _cc1998 | ||
| 300 | _a"ix, 235 p. :ill. ;24 cm." | ||
| 500 | _aincludes bibliographical references and index. | ||
| 650 | _aBrand name products | ||
| 650 | _aMarketing management | ||
| 942 | _cBK | ||
| 999 |
_c4844 _d4844 |
||