000 00582nam a2200217Ia 4500
001 M4554
005 20250219100415.0
008 250219s9999 xx 000 0 und d
020 _a844229644
100 _a"Bingham, Frank G"
245 0 _aBusiness marketing management
260 _aUSA
260 _bNTC Business Books
260 _cc1998
300 _a"xxiii,632p. : ill. ;24cm."
500 _aincludes index
650 _aIndustrial marketing--Case studies
650 _aIndustrial marketing--Management
650 _aIndustrial procurement--Management
942 _cBK
999 _c5076
_d5076