000			00627nam a2200241Ia 4500
001			35835
005			20250221153259.0
008			250214s9999||||xx |||||||||||||| ||und||
020			_a70601585
100			_aPeter, Paul J
245		0	_aConsumer behavior and marketing strategy
250			_a7
260			_aNew Delhi
260			_bTata McGraw-Hill
260			_c2005
300			_axvi, 579p.
500			_aIncludes index
650			_aConsumer behaviour -- Marketing strategy
650			_aManagement -- Marketing
650			_aMarketing strategy -- Consumer behaviour
700			_aOlson, Jerry C
942			_cBK
999			_c51635 _d51635