000			00769nam a2200265Ia 4500
001			43770
005			20250221154703.0
008			250214s9999||||xx |||||||||||||| ||und||
020			_a9788131509128
100			_aO'Guinn, Thomas
245		0	_aAdvertising management : with integrated brand promotion
260			_aNew Delhi
260			_bCengage Learning
260			_c2008
300			_a648p:
500			_aCDBK 3423; Includes index
650			_aAdvertising and brand promotion
650			_aAdvertising management
650			_aIntegrated brand promotion business and society
650			_aManagement advertising management
650			_aMedia planning -- advertising
700			_aAllen, Chris T
700			_aSemenik, Richard J
942			_cBK
999			_c59561 _d59561