000 | 00653nam a2200253Ia 4500 | ||
---|---|---|---|
001 | M5533 | ||
005 | 20250219100434.0 | ||
008 | 250219s9999 xx 000 0 und d | ||
020 | _a256195552 | ||
100 | _a"Hair, Joseph F" | ||
245 | 0 | _aMarketing research | |
245 | 2 | _ba practical approach for the new millennium | |
250 | _a1 | ||
260 | _aBoston | ||
260 | _bIrwin/Mcgraw Hill | ||
260 | _c2000 | ||
300 | _a"xxii,682p. ;25cm." | ||
490 | _aMcgraw Hill marketing and advertising series | ||
500 | _aincludes index | ||
650 | _aMarketing research | ||
700 | _a"Bush, Robert P" | ||
700 | _a"Ortinau, David J" | ||
942 | _cBK | ||
999 |
_c5982 _d5982 |