| 000 | 00568nam a2200229Ia 4500 | ||
|---|---|---|---|
| 001 | M6049 | ||
| 005 | 20250219100445.0 | ||
| 008 | 250219s9999 xx 000 0 und d | ||
| 020 | _a130289094 | ||
| 100 | _a"Lovelock, Christopher" | ||
| 245 | 0 | _aServices marketing | |
| 245 | 0 | _bpeople technology strategy | |
| 250 | _a4 | ||
| 260 | _aUSA | ||
| 260 | _bPrentice Hall | ||
| 260 | _cc2001 | ||
| 300 | _a"xviii,717p. : ill. ;23.5cm." | ||
| 500 | _aincludes index | ||
| 650 | _aProfessions--Marketing | ||
| 650 | _aService industries--Marketing | ||
| 942 | _cBK | ||
| 999 |
_c6479 _d6479 |
||