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020 _a9781412921152
100 _aButterick, Keith
245 0 _aIntroducing public relations : theory and practice
260 _bNew Delhi
260 _bSage Publications
260 _c2011
300 _axvi, 228p.
500 _aIncludes bibliographical references and index
650 _aCorporate communications and financial PR
650 _aMarketing, advertising and PR
650 _aPublic relations Theory and practice
942 _cBK
999 _c65582
_d65582