000 | 00684nam a2200265Ia 4500 | ||
---|---|---|---|
001 | 50760 | ||
005 | 20250221155426.0 | ||
008 | 250214s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9788131714140 | ||
100 | _aWells, William | ||
245 | 0 | _aAdvertising principles and practice | |
250 | _a7 | ||
260 | _bNew Delhi | ||
260 | _bPearson Education | ||
260 | _c2006 | ||
300 | _axxxi, 592p. | ||
500 | _aIncludes glossary and index | ||
650 | _aAdvertising Planning and strategy | ||
650 | _aAdvertising media | ||
650 | _aInternational advertising | ||
650 | _aPrint advertising | ||
700 | _aBurnett, John | ||
700 | _aMoriarty, Sandra | ||
942 | _cBK | ||
999 |
_c66550 _d66550 |