| 000 | 00566nam a2200229Ia 4500 | ||
|---|---|---|---|
| 001 | M7249 | ||
| 005 | 20250219100510.0 | ||
| 008 | 250219s9999 xx 000 0 und d | ||
| 020 | _a130897108 | ||
| 100 | _a"Breakenridge, Deirdre" | ||
| 245 | 0 | _aCyberbranding | |
| 245 | 0 | _bbrand building in the digital economy | |
| 260 | _aLondon | ||
| 260 | _bPrentice Hall | ||
| 260 | _cc2001 | ||
| 300 | _a"xiv,352p. : ill. ;23" | ||
| 500 | _aincludes index | ||
| 650 | _aBrand choice | ||
| 650 | _aDigital marketing | ||
| 650 | _aElectronic commerce | ||
| 942 | _cBK | ||
| 999 |
_c7626 _d7626 |
||