000 00614nam a2200241Ia 4500
001 M8311
005 20250219110801.0
008 250219s9999 xx 000 0 und d
020 _a0070530424
100 _a"Zeithaml, Valarie A"
245 0 _aServices marketing
245 0 _bintegrating customer focus across the firm
250 _a3
260 _aNew Delhi
260 _bTata Mcgraw Hill
260 _cc2003
300 _a"xx,668p. : ill. ;25cm"
500 _aincludes index
650 _aCustomer service
650 _aService industries--Marketing
700 _a"Bitner, Mary Jo"
942 _cBK
999 _c8693
_d8693