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Whats in a name? (Record no. 9834)

MARC details
000 -LEADER
fixed length control field	00599nam a2200241Ia 4500
001 - CONTROL NUMBER
control field	M9443
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20250219110826.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	250219s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	8120324471
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	"Jones, John Philip"
245 #0 - TITLE STATEMENT
Title	Whats in a name?
245 #0 - TITLE STATEMENT
Remainder of title	advertising and the concept of brands
250 ## - EDITION STATEMENT
Edition statement	2
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New Delhi
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc.	Prentice Hall of India
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc.	2003
300 ## - PHYSICAL DESCRIPTION
Extent	"xxiii,308p. ;23cm."
500 ## - GENERAL NOTE
General note	includes index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Advertising management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Brand management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	"Slater, Jan S"
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	BOOKS

Holdings
Date last seen	Total checkouts	Full call number	Barcode	Price effective from	Koha item type	Lost status	Damaged status	Not for loan	Withdrawn status	Home library	Current library	Shelving location	Date acquired
19.02.2025		005.659.126 P3	M9443	19.02.2025	BOOKS					AMRITA SCHOOL OF BUSINESS	AMRITA SCHOOL OF BUSINESS	GM-41-R2	19.02.2025

Central Library - Coimbatore