IMC the next generation five steps for delivering value and measuring returns using
Material type:
TextPublication details: New Delhi; Tata Mcgraw Hill; c2004Description: "xxiii,408p. : ill. ;23.5cm."ISBN: - 0070593922
| Item type | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
BOOKS
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AMRITA SCHOOL OF BUSINESS | 005.658.8 P4 (Browse shelf(Opens below)) | Available | M10391 |
includes index
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