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Behind powerful brands : from strategy to campaign

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Material type: Text

TextPublication details: New Delhi; Tata McGraw-Hill; 2000Description: xii, 322pISBN:

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Holdings
Item type	Home library	Call number	Status	Barcode
BOOKS	AMRITA SCHOOL OF ENGINEERING	005.659.1P00 (Browse shelf(Opens below))	Not for loan	49995

		No cover image available	No cover image available	No cover image available
	005.659.1 N60 Advertising management	005.659.1 P00 Advertising principles and practice	005.659.1M90 Advertising management : concepts and cases	005.659.1P00 Behind powerful brands : from strategy to campaign	005.659.1P00;P6 Advertising principles and practice

Includes index.

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Central Library - Coimbatore