Consumer behavior building marketing strategy
Material type:
TextPublication details: New Delhi; Tata Mcgraw Hill; c2001Edition: 8Description: "xxiv,775p. : ill. ;25.5cm.+1 Floppy"ISBN: - 72316020
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AMRITA SCHOOL OF BUSINESS | 005:366.1 P1 (Browse shelf(Opens below)) | Available | M7655 |
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| 005:366.1 P Why we buy the science of shopping | 005:366.1 P0 Consumer behavior | 005:366.1 P1 Consumer behaviour | 005:366.1 P1 Consumer behavior building marketing strategy | 005:366.1 P2 Hub culture the next wave of urban consumers | 005:366.1 P3 Shopper buyer and consumer behavior theory and marketing applications | 005:366.1 P3 How customers think essential nsights into the mind of the market |
includes index
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