Shopper buyer and consumer behavior theory and marketing applications

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Material type: Text

TextPublication details: New Delhi; Biztantra; c2003Edition: 2Description: "xxi,598p. : ill. ;27cm."ISBN:

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Holdings
Item type	Home library	Call number	Status	Barcode
BOOKS	AMRITA SCHOOL OF BUSINESS	005:366.1 P3 (Browse shelf(Opens below))	Available	M8752
BOOKS	AMRITA SCHOOL OF BUSINESS	005:366.1 P3 (Browse shelf(Opens below))	Available	M9784

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Previous	005:366.1 P2 Hub culture the next wave of urban consumers	005:366.1 P3 Shopper buyer and consumer behavior theory and marketing applications	005:366.1 P3 How customers think essential nsights into the mind of the market	005:366.1 P3 Shopper buyer and consumer behavior theory and marketing applications	005:366.1 P4 Consumer behaviour text and cases

includes index

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Central Library - Coimbatore