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141.
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Management of marketing co operatives by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi ; Deep And Deep ; c1991
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-37-R4 005.658.8:334 N1.

142.
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Rural marketing in India by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi ; Ashish ; 1991
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-36-R5 005.658.8(1-22) N1.

143.
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Marketing a behavioural approach by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Jaipur ; Printwell ; 1986
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R3 005.658.8 M6.

144.
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Marketing research vol 1 by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Jaipur ; Printwell ; 1991
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-37-R1 005.658.8:001.8 N1.

145.
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Marketing research vol 2 by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Jaipur ; Printwell ; 1991
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-37-R1 005.658.8:001.8 N1.

146.
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Study guide to accompny marketing by
Edition: 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Mcgraw Hill ; c1995
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R5 005.658.8 N5.

147.
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International marketing by
Edition: 9
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago ; Irwin ; 1996
Availability: Items available for reference: AMRITA SCHOOL OF BUSINESS: Not for loan (1)Location, call number: RM15-R4 005.658.8 N6.

148.
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Marketing game by
Edition: 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago ; Irwin ; 1995
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R5 005.658.8 N5.

149.
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Marketing management knowledge and skills by
Edition: 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago ; Irwin ; 1995
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R5 005.658.8 N5.

150.
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Strategic marketing management cases by
Edition: 5
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago ; Irwin ; 1996
Availability: Items available for reference: AMRITA SCHOOL OF BUSINESS: Not for loan (1)Location, call number: RM15-R5 005.658.8.21 N6.

151.
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Marketing management text and cases by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston ; Irwin ; 1993
Availability: Items available for reference: AMRITA SCHOOL OF BUSINESS: Not for loan (1)Location, call number: RM15-R4 005.658.8 N3.

152.
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Cases in strategic marketing by
Edition: 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey ; Prentice Hall ; c1993
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: RM20-R3 005.658.8.21 N3.

153.
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Cases in marketing management issues for the 1990s by
Edition: 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey ; Prentice Hall ; 1992
Availability: Items available for reference: AMRITA SCHOOL OF BUSINESS: Not for loan (1)Location, call number: RM15-R3 005.658.8 N2.

154.
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Essentials of marketing research by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Macmillan ; 1994
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-37-R1 005.658.8:001.8 N4.

155.
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Kids as customers a handbook of marketing to children by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Lexington Books ; c1992
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-39-R1 005.658.818 N2.

156.
Simulated test marketing technology for launching successful new products by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Lexington Books ; c1994
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R4 005.658.8 N4.

157.
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Streetfighter marketing by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Lexington Books ; c1995
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R5 005.658.8 N5.

158.
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Consumer behavior and marketing strategy by
Edition: 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago ; Irwin ; 1996
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (2)Location, call number: GM-6-R1 005:366.1 N6, ...

159.
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Complete database marketer secound generation strategies and techniques for tapping the by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago ; Irwin ; c1996
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-39-R3 005.658.84 N6.

160.
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New direct marketing : how to implement a profit-driven database marketing strategy by
Edition: 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago ; Irwin ; 1995
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-39-R3 005.658.849 N5.

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