Results
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41.
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42.
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How cool brands stay hot branding to generation Y by
Edition: 0
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London ; Kogan Page ; 2011
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-6-R2 005:366.1 Q1.
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43.
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Theory of consumer behaviour by
Edition: 0
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Noida ; Vikas ; 2010
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-6-R2 005:366.1 Q.
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44.
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Consumer behavior concepts applications and cases by
Edition: 0
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Noida ; Vikas ; 2010
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-6-R2 005:366.1 Q.
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45.
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46.
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47.
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Microeconomics and behavior by
Edition: 8
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York ; Mcgraw Hill ; c2010
Availability: Items available for reference: AMRITA SCHOOL OF BUSINESS: Not for loan (1)Location, call number: RM17-R3 330.16 Q.
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48.
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Consumer behaviour insights from Indian market by
Edition: 0
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi ; PHI Learning ; c2010
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-6-R2 005:366.1 Q.
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49.
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Consuming behaviour by
Edition: 0
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York ; Palgrave Macmillan ; 2009
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: 005:366.1 P9.
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50.
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51.
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Consumer behaviour applications in marketing by
Edition: 0
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi ; Sage ; 2009
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-6-R2 005:366.1 P9.
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52.
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Image from Amazon.com
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Consumer behavior by
Edition: 0
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi ; Cengage Learning ; c2009
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-6-R2 005:366.1 P9.
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53.
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Rural marketing targeting the non-urban consumer by
Edition: 2
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi ; Response Books ; 2007
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-36-R5 005.658.8(1-22) P2.
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54.
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55.
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Buy.ology how everything we believe about why we buy is wrong by
Edition: 0
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London ; Random House Business Books ; 2009
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-6-R2 005:366.1 P8.
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56.
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Understanding the consumer by
Edition: 0
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi ; Response Books ; 2007
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-6-R2 005:366.1 P7.
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57.
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Consumer behaviour text and cases by
Edition: 2
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi ; Excel Books ; c2008
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-6-R2 005:366.1 P8.
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58.
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Image from Amazon.com
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Brand hijack : marketing without marketing by
Edition: 0
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi ; Penguin Books ; 2005
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R3 005.659.126 P5.
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59.
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Conceptual issues in consumer behaviour the Indian context by
Edition: 0
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi ; Dorling Kindersley ; c2008
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-6-R2 005:366.1 P8.
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60.
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Emotion and reason in consumer behavior by
Edition: 0
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi ; Elsevier ; c2006
Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-6-R2 005:366.1 P6.
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