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61.	Image from Amazon.com	Marketing mystique by "McKay, Edward S" Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York ; Amacom ; c1994 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R4 005.658.8 N4. Place hold Save to lists Add to cart (remove)
62.	Image from Amazon.com	Marketing by "Etzel, Michael J" "Stanton, William J" "Walker, Bruce J" Edition: 11 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York ; Mcgraw Hill ; c1997 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-35-R1 005.658.8 N7. Place hold Save to lists Add to cart (remove)
63.	Image from Amazon.com	Marketing challenges cases and excercies by "Lovelock, Christopher H" "Weinberg, Charles B" Series: Mcgraw Hill Marketing Series Edition: 3 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York ; Mcgraw Hill ; c1993 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: RM20-R3 005.658.8 N3. Place hold Save to lists Add to cart (remove)
65.	Image from Amazon.com	Marketing a behavioural approach by Saini D R Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Jaipur ; Printwell ; 1986 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R3 005.658.8 M6. Place hold Save to lists Add to cart (remove)
66.	Image from Amazon.com	Marketing game by "Mason, Charlotte H" "Perreault, William D" Edition: 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago ; Irwin ; 1995 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R5 005.658.8 N5. Place hold Save to lists Add to cart (remove)
67.	Image from Amazon.com	Marketing management knowledge and skills by "Peter, Paul J" "Donnelly, James H" Edition: 4 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago ; Irwin ; 1995 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R5 005.658.8 N5. Place hold Save to lists Add to cart (remove)
68.	Image from Amazon.com	Strategic marketing management cases by "Cravens, David W" "Crittenden, Victoria L" "Lamb, Charles W" Edition: 5 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago ; Irwin ; 1996 Availability: Items available for reference: AMRITA SCHOOL OF BUSINESS: Not for loan (1)Location, call number: RM15-R5 005.658.8.21 N6. Save to lists Add to cart (remove)
69.	Image from Amazon.com	Marketing management text and cases by "Quelch, John A" "Dolan, Robert J" "Kosnik, Thomas J" Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston ; Irwin ; 1993 Availability: Items available for reference: AMRITA SCHOOL OF BUSINESS: Not for loan (1)Location, call number: RM15-R4 005.658.8 N3. Save to lists Add to cart (remove)
70.	Image from Amazon.com	Cases in marketing management issues for the 1990s by "Hinkle, Charles L" "Johnston, Wesley J" "Lanigan, Esther F" Edition: 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Jersey ; Prentice Hall ; 1992 Availability: Items available for reference: AMRITA SCHOOL OF BUSINESS: Not for loan (1)Location, call number: RM15-R3 005.658.8 N2. Save to lists Add to cart (remove)
71.		Simulated test marketing technology for launching successful new products by "Clancy, Kevin J" "Shulman, Robert S" "Wolf, Marianne" Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York ; Lexington Books ; c1994 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R4 005.658.8 N4. Place hold Save to lists Add to cart (remove)
72.	Image from Amazon.com	Streetfighter marketing by "Slutsky, Jeff" Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York ; Lexington Books ; c1995 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R5 005.658.8 N5. Place hold Save to lists Add to cart (remove)
73.	Image from Amazon.com	Marketing creating value for customers by "Churchill, Gilbert A" "Peter, Paul J" Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Burr Ridge ; Irwin ; 1994 Availability: Items available for reference: AMRITA SCHOOL OF BUSINESS: Not for loan (1)Location, call number: RM15-R4 005.658.8 N5. Save to lists Add to cart (remove)
74.	Image from Amazon.com	Business marketing a global perspective by "Hayes, Michael" "Aaby, Nils-Erik" "Jenster, Per V" Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago ; Irwin ; 1995 Availability: Items available for reference: AMRITA SCHOOL OF BUSINESS: Not for loan (1)Location, call number: RM15-R4 005.658.8 N5. Save to lists Add to cart (remove)
75.	Image from Amazon.com	Business of marketing by "Varadarajan, Rajan P (ed)" Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Bombay ; Jaico ; 1995 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R5 005.658.8 N5. Place hold Save to lists Add to cart (remove)
76.	Image from Amazon.com	Essentials of marketing text and cases by "Lancaster, Geoffrey" "Massingham, Lester" Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; Mcgraw Hill ; c1988 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R3 005.658.8 M8. Place hold Save to lists Add to cart (remove)
77.	Image from Amazon.com	Managing the marketing functions the challenge of customer centered enterprise by "Washburn, Stewart A" Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York ; Mcgraw Hill ; c1988 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-34-R3 005.658.8 M8. Place hold Save to lists Add to cart (remove)
78.	Image from Amazon.com	Global marketing strategy by "Jeannet, Jean-Pierre" "Hennessey, Hubert D" Edition: 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Bombay ; Jaico ; 1997 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-36-R2 005.658.8(100) N75. Place hold Save to lists Add to cart (remove)
79.	Image from Amazon.com	Customer focused marketing : actions for delivering greater internal and external customer satisfaction by "Chaston, Lan" Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; Mcgraw Hill ; c1993 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-22-R2 005.346 N3. Place hold Save to lists Add to cart (remove)
80.	Image from Amazon.com	Marketing management strategies and programs by "Guiltinan, Joseph P" "Paul, Gordon" Edition: 6 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York ; Mcgraw Hill ; c1997 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-35-R1 005.658.8 N7. Place hold Save to lists Add to cart (remove)