Advertising and promotion : an integrated marketing communications perspective

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Material type: Text

TextPublication details: New Delhi; Tata McGraw Hill; 2007Edition: 7Description: xxxiii,1075p. : illISBN:

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Holdings
Item type	Home library	Call number	Status	Barcode
BOOKS	AMRITA SCHOOL OF ENGINEERING	005.659.13 P71 (Browse shelf(Opens below))	Available	67980

Includes index, Reprint year 2010.

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Central Library - Coimbatore