Results of search for 'su:"Brand name products"' › CENTRAL LIBRARY, AMRITA VISHWA VIDYAPEETHAM catalog

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1.	Image from Amazon.com	Building brand identity a strategy for success in a hostile marketplace by "Upshaw, Lynn B" Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York ; John Wiley ; c1995 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R1 005.659.126 N5. Place hold Save to lists Add to cart (remove)
2.	Image from Amazon.com	Building brands directly creating business value from customer relationships by "Pearson, Stewart" Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; Macmillan ; 1996 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (2)Location, call number: GM-41-R1 005.659.126 N6, ... Place hold Save to lists Add to cart (remove)
3.	Image from Amazon.com	Driving brand value : using integrated marketing to manage profitable stakeholder relationships by "Duncan, Tom" "Moriarty, Sandra" Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York ; Mcgraw Hill ; 1997 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R1 005.659.126 N7. Place hold Save to lists Add to cart (remove)
4.	Image from Amazon.com	Techno brands : how to create and use brandidentity to market advertise and sell technology products by "Pettis, Chuck" Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York ; Amacom ; c1995 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R1 005.659.126 N5. Place hold Save to lists Add to cart (remove)
5.	Image from Amazon.com	Managing brand equity capitalizing on the value of a brand name by "Aaker, David A" Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York ; Free Press ; 1991 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R1 005.659.126 N1. Place hold Save to lists Add to cart (remove)
6.	Image from Amazon.com	Brands in the balance meeting the challenges to commercial identity by "Drawbaugh, Kevin" Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi ; Addison Wesley Longman ; 2001 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R2 005.659.126 P1. Place hold Save to lists Add to cart (remove)
7.	Image from Amazon.com	Strategic brand management creating and sustaining brand equity long term by "Kapferer, Jean-Noel" Edition: 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi ; Kogan Page ; 2000 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R2 005.659.126 P. Place hold Save to lists Add to cart (remove)
8.		Branding in Asia : creation development and managemet of Asian brands for the global market by "Temporal, Paul" Material type: Text; Format: print ; Literary form: Not fiction Publication details: Singapore ; John Wiley ; c2000 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R4 005.659.126(094.8) P0. Place hold Save to lists Add to cart (remove)
9.		From bricks to clicks 5 steps to creating a durable online brand by "Timacheff, Serge" "Rand, Douglas E" Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York ; Mcgraw Hill ; c2001 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: CS97--R4 004.738.5:005.658.8 P1. Place hold Save to lists Add to cart (remove)
10.		24 brand mantras finding a place in the minds and hearts of consumers by "Kapoor, Jagdeep" Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi ; Response Books ; 2001 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R2 005.659.126 P1. Place hold Save to lists Add to cart (remove)
11.		Worlds greatest brands by "Kochan, Nicholas (ed)" Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; Macmillan ; 1996 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R1 005.659.126 N6. Place hold Save to lists Add to cart (remove)
12.		Expressive organization linking identity reputation and the corporate brand by "Schultz, Majken (ed)" "Hatch, Mary Jo (ed)" "Larsen, Mogens Holten (ed)" Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York ; Oxford Uni Press ; 2000 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R2 005.659.126 P. Place hold Save to lists Add to cart (remove)
13.		Creating corporate reputations identity image and performance by "Dowling, Grahame" Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York ; Oxford Uni Press ; 2001 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R2 005.659.126 P1. Place hold Save to lists Add to cart (remove)
14.		Behind powerful brands from strategy to compaign by "Jones, John Philip" Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi ; Tata Mcgraw Hill ; 2000 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R2 005.659.126 P. Place hold Save to lists Add to cart (remove)
15.		Creating powerful brands in consumer service and industrial markets by "De Chernatony, Leslie" "McDonald, Malcom" Edition: 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Butterworth / Heinemann ; 1998 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R1 005.659.126 N8. Place hold Save to lists Add to cart (remove)
16.	Image from Amazon.com	Smart things to know about brands and branding by "Mariotti, John" Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mumbai ; India Book Distributors ; c1999 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R1 005.659.126 N9. Place hold Save to lists Add to cart (remove)
17.		Competitive branding winning in the market place with value-added brands by "Nilson, Torsten H" Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chichester ; John Wiley ; c1998 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R1 005.659.126 N8. Place hold Save to lists Add to cart (remove)
18.	Image from Amazon.com	IMC the next generation five steps for delivering value and measuring returns using by "Schultz, Don" "Schultz, Heidi" Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi ; Tata Mcgraw Hill ; c2004 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-35-R3 005.658.8 P4. Place hold Save to lists Add to cart (remove)
19.	Image from Amazon.com	Strategic brand management building measuring and managing brand equity by "Keller, Kevin Lane" Edition: 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi ; Pearson Education ; c2003 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R3 005.659.126 P5. Place hold Save to lists Add to cart (remove)
20.	Image from Amazon.com	Origin of brands discover the natural laws of product innovation and business by "Ries, Al" "Ries, Laura" Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York ; HarperCollins ; c2004 Availability: Items available for loan: AMRITA SCHOOL OF BUSINESS (1)Location, call number: GM-41-R2 005.659.126 P4. Place hold Save to lists Add to cart (remove)